Explained, FOCUS, Marketing, SOCIAL MEDIA02May 2019Why is Social Media Important?Since the early 2000s, social media platforms have revolutionized the way people connect with one another. Today, there are 2.3…BrentAlpha
Explained, FOCUS, Marketing, Promotion, SOCIAL MEDIA, STRATEGY18Apr 2019Facebook Advertising vs. Boosted PostsOn the surface boosting content on Facebook seems like a pretty straight forward transaction. The more dollars you spend, the…BrentAlpha
Explained, Marketing, SOCIAL MEDIA, STRATEGY07Apr 2019What is Programmatic Advertising?The advertising world is full of jargon, and new phrases are always popping up. One you may have heard in…BrentAlpha
Explained, FOCUS, STRATEGY28Mar 2019Tips for Providing The Perfect Customer ExperienceAmazing customer service may seem like a lot of extra work on a short-term basis, but it does improve your…BrentAlpha
Explained, Marketing, SOCIAL MEDIA, STRATEGY18Feb 2019Digital Customer Service: The 10 CornerstonesCustomer service is about solving the problems of your customers. Now, companies have to manage customer service across multiple channels.…BrentAlpha
Explained, FOCUS, Marketing, SOCIAL MEDIA, Video24Jan 2019What is Content Marketing and Why Does It Matter?In the heyday of traditional marketing, attracting and retaining customers was an intimidating task for local business owners to accomplish,…BrentAlpha
Explained, FOCUS, SEO, STRATEGY21Jan 20195 Reasons SEO is Essential for Firearms Website SuccessSEO, or Search Engine Optimization, is a term you’ve most likely heard before. As digital marketing continues to rise, so…BrentAlpha
Explained, Marketing, SEO, STRATEGY16Jan 2019What is Online Reputation Management?A firearms business’s reputation used to be what they said about themselves in their advertising and the reach their customers…BrentAlpha
Explained, FOCUS, Marketing14Jan 2019Business Website EssentialsTelling a small business owner to “assume the perspective of your customer” is one of those classic easier said than…BrentAlpha
Explained, SEO10Jan 2019SEO..or SEOMG I AM SO CONFUSEDSearch Engine Optimization—or SEO—is a term that may sound scary at first, but is simple when you break it down.…BrentAlpha